Mayfair Platinum launch expands opportunities for Australian investors seeking income
Updated: Nov 15, 2019
The launch of the new customer-focused brand – Mayfair Platinum – provides qualified investors in Australia the opportunity to gain exposure to Mayfair 101's diversified international investment portfolio
Mayfair Platinum will provide exclusive access to investment opportunities typically only accessed by family offices, investment banks, stockbrokers and ultra-wealthy investors
The launch of Mayfair Platinum builds on the success and rapid growth of Mayfair 101 subsidiaries in Australia, including IPO Wealth.
For the first time in its ten-year history, Mayfair 101 is opening up opportunities for wholesale investors to access additional investment opportunities across a diversified portfolio of assets through its new brand Mayfair Platinum.
Mayfair 101 concentrates its investments in sectors that are traditionally out of reach to the average investor, including business credit, financial services and emerging markets.
“Mayfair Platinum will provide an unparalleled investment experience for our customers, opening up a world typically dominated by family offices, investment banks, stockbrokers or the ultra-wealthy,” said James Mawhinney, Mayfair 101 founder and Managing Director.
“Given the low interest environment in Australia, investors are struggling to generate a return on idle cash. The scope of Mayfair Platinum in essence will open up a suite of investment options with a strong focus on income-generating products.”
The expansion of the Mayfair 101 group suite comes off the back of sustained growth of IPO Wealth, which celebrated its second anniversary in March 2019 and has raised over $115m to date.
Continued low investment rates and consequential low investment returns are driving demand for non-bank alternatives that provide more attractive returns.
“Mayfair Platinum builds on the strong customer satisfaction rating of IPO Wealth, which is a testament to our team’s focus on customer service. We provide dedicated client relationship managers and simple no-nonsense product information to help investors make an educated decision.”
Mayfair 101 is a strategic partner to forward-thinking, impactful businesses worldwide, across both established and fast-developing economies. “Mayfair Platinum customers will have the opportunity to gain exposure to investment opportunities in which Mayfair 101 already has significant skin in the game. This means that they can be assured that their investment is professionally managed by our international team; generating solid, sustainable returns is a priority for us as much as our investors,” said Mr Mawhinney.