Mayfair 101 capitalises on investment breadth
  • Mayfair 101

Mayfair 101 capitalises on investment breadth

Updated: Nov 29, 2019

The IPO Wealth Fund, owned by Melbourne-based international fund manager Mayfair 101, has raised more than $30 million from a pool of high net worth investors seeking exposure to emerging small caps. Mayfair 101 Managing Director James ­Mawhinney is confident self-managed super funds are getting more comfortable taking a punt on tech firms.




“We are starting to see an increase in the breadth of investment scope of SMSFs, and as a result expect that SMSFs will start to contribute more towards technology investments both indirectly and directly,” he told The Australian. “Portfolio size, liquidity and risk appetite are all key considerations of the SMSF investment managers, however as a general rule we can expect this source of funds to steadily increase.”


The fund, which offers investors the ability to earn a rate of ­return higher than most traditional cash investment products and receive monthly distributions, has raised the $30m in just over a year since its launch last March.


Almost 67 per cent of investment in the fund came from individuals, 22 per cent from SMSFs, 7 per cent from companies and 4 per cent from trusts. Mayfair 101 has invested in a number of international start-ups, including India’s leading B2B payments company PayMate, Australian dining rewards app Liven and ­Israeli smart city tech outfit Bright Innovations.


“The focus of the scale-up is to fill the substantial credit gap that is evident in developing nations, while providing investors who are earning low (or even zero) returns in traditional investment products with a more effective place to park their money,” Mr Mawhinney said.

Mayfair 101 is looking to deploy more capital in its current portfolio, and Mr Mawhinney said there was increased demand for non-bank investment options given the current interest rates.

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This website is published by Online Investments Pty Ltd (t/a ‘Mayfair 101’) (ABN 981 34 785 890, AFSL Auth. Rep. No. 001 274 568 of Quattro Capital Group Pty Ltd (ABN 88 128 914 965, AFSL 334653)). It is provided by way of general information only, is subject to change, and may not be relied upon by any person. Mayfair 101 is an Australia-based provider of investment and corporate advisory services, including funds management, asset management, capital raising, corporate advisory, mergers and acquisitions advisory, and direct investment, either directly or through members of its corporate group. Mayfair 101’s authority under its appointment by Quattro Capital Group Pty Ltd under the Corporations Act 2001 (Cth) is limited to the provision of financial services to wholesale clients in Australia only, including general (not personal) financial product advice relating to deposit products, foreign exchange contracts, derivatives, interests in managed investment schemes and securities. Mayfair 101 and the members of its corporate group may have a beneficial interest in the financial services and products of that group. Mayfair 101 provides advice in relation to financial products of its corporate group only, and terms, conditions and risks apply in respect of such financial products. Such financial products are not a comprehensive range of all possible investment products, are not bank deposits and (like most investments) may be subject to greater risk of capital loss and negative returns than traditional investment products. Prospective investors are strongly encouraged to seek independent professional legal, financial, accounting, taxation and valuation advice before deciding whether they consider any financial products to be suitable for them, and to request any relevant disclosure documents (such as Product Disclosure Statements and/or Information Memoranda) to ensure that they are fully informed before making any investment decision. Past performance should not be relied on as an indicator of future performance. The financial products offered by Mayfair 101 and its corporate group are available to wholesale clients resident in Australia only. Mayfair 101 does not accept investment from retail clients, non-wholesale clients or residents of countries other than Australia. Mayfair 101 and the members of its corporate group are not deposit-taking institutions in Australia or elsewhere and are not authorised to conduct banking activities under the Banking Act 1959 (Cth).

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